#Rainbow loom bracelets ladder how to#

The kits are manufactured in China, and Ng supervises distribution out of a 7,500 square feet (700 m 2) warehouse near his home. As of August 2013, 600 retailers were selling Rainbow Loom at a retail price of $15 to $17. Rainbow Loom is also sold at Mastermind Toys in Canada and specialty stores. In June 2013 arts and crafts retail chain Michaels test-marketed the product in 32 stores by August the chain was carrying Rainbow Loom in its 1,100 U.S. In summer 2012, Ng received his first store orders from franchises of Learning Express Toys, a specialty crafts chain, and sales picked up. Ng started a website and filmed instructional videos featuring his daughters and niece.

#Rainbow loom bracelets ladder how to#

Įfforts to sell the loom online and in toy stores, however, were unsuccessful because customers did not understand how to use the product. Ng decided to rename his product after discovering that an elastic hair band on the market was named Twist Band, and his brother and niece came up with the name Rainbow Loom. He invested $10,000 and found a factory in China to manufacture the parts, which he and his wife assembled in their home in June 2011. His prototype, which he called Twistz Bandz, used a wooden board, pegs, and dental hooks. He spent six months developing the loom kit and designed 28 versions.

The bracelets became popular with the neighborhood children, and his daughter suggested that he sell them. He tried to show them how they could link the rubber bands together but was unsuccessful, so he stuck a scrap board with multiple rows of pegs on which the bands could be linked more easily. He conceived the idea of a toy loom for rubber-band crafting after seeing his young daughters make rubber-band bracelets. He was employed as a crash-test engineer for Nissan Motor Company in 2010.

Rainbow Loom was created by Cheong Choon Ng, a Malaysian immigrant of Chinese descent who came to the United States in 1991 to attend Wichita State University, where he earned a graduate degree in mechanical engineering. History A fishtail bracelet made from loom bands The Rainbow Loom kit includes the loom (the pegboard), a rainbow loom hook, 25 special C-shaped clips to connect both ends of the bracelet, and 600+ small rubber bands in assorted colors. The resulting looped knots, known as Brunnian links, can be assembled on the loom into bracelets and other shapes. It has push pin-type pegs over which small, colored rubber bands are looped and pulled by a rainbow loom crochet hook. The Rainbow Loom is a plastic pegboard measuring 2 inches (51 mm) by 8 inches (200 mm). It was invented in 2010 by Cheong Choon Ng in Novi, Michigan. Rainbow Loom is a plastic tool used to weave colorful rubber and plastic bands (called loom bands) into decorative items such as bracelets and charms. For the English rock band, see Loom (band).